Hobby Lobby
Card and Party
Design and all rights belong to Hobby Lobby.
Dinosaur Party Theme
The head designer for this young boy’s birthday party theme.
Using market research I came up with the design, color scheme and over all look for the collection. Collaborated with a fellow designer on the illustration of the dinosaurs. Created all typography by hand.
The dinosaur theme was then expanded into a full party line with 20 plus accessories completing the look.
Halloween 2018 Party Theme
The lead designer on this Halloween 2018 theme. Worked with Art Directors and Buyers at Hobby Lobby to design the overall look. This design was applied to over 20 different Halloween accessories sold throughout the store.
Hand lettering and calligraphy were all done by me.
Easter Train 3D Foam Kit
The Buyer came to the Art Director asking for a 3D Foam Kit for the Easter 2018 collection.
A fellow designer and I came up with a handful of sketched out ideas for the kit. My idea, the train, was chosen by the Buyer. I created each piece of the foam, figuring out how my sketch would turn into a 3D kit.
Day Planner
The Hobby Lobby buyer requested the Card and Party team make a 18 month planner with an Instagram feel. Using images bought from Getty Images, I created photoshop filters to make the photos look more “trendy”. The Instagram feel was then expanded and used on every page of the 18 month planner.
